Privacy policy

  1. DATA PROTECTION AT A GLANCE
    General Information
    The following information provides a simple overview of what happens to your personal data when you visit our website.
    Personal data refers to all data that can be used to personally identify you. For detailed information on the topic of data protection, please refer to our privacy policy provided below this text.

Data Collection on Our Website
Who is responsible for data collection on this website?
The data processing on this website is carried out by the website operator. You can find the contact details of the operator in the imprint of this website.

How do we collect your data?
Your data is collected when you provide it to us. This may include, for example, data you enter into a contact form.

Other data is automatically collected by our IT systems when you visit the website. These are mainly technical data (e.g., internet browser, operating system, or time of page view). This data is collected automatically as soon as you enter our website.

What do we use your data for?
Some of the data is collected to ensure the website is provided without errors. Other data may be used to analyze your user behavior.

What rights do you have regarding your data?
You have the right to receive information about the origin, recipient, and purpose of your stored personal data at any time, free of charge. You also have the right to request correction, blocking, or deletion of this data. For this, as well as for further questions regarding data protection, you can contact us anytime at the address provided in the imprint. Additionally, you have the right to file a complaint with the responsible supervisory authority.

Analysis Tools and Third-Party Tools
When visiting our website, your surfing behavior may be statistically evaluated. This is primarily done using cookies and so-called analysis programs. The analysis of your surfing behavior is usually anonymous; the surfing behavior cannot be traced back to you. You can object to this analysis or prevent it by not using certain tools. Detailed information on this is provided in the following privacy policy.

You can object to this analysis. We will inform you about the possibilities of objection in this privacy policy.

  1. GENERAL INFORMATION AND MANDATORY INFORMATION DATA PROTECTION
    The operators of these pages take the protection of your personal data very seriously. We treat your personal data confidentially and in accordance with legal data protection regulations as well as this privacy policy.

When you use this website, various personal data is collected. Personal data refers to data that can be used to personally identify you. This privacy policy explains what data we collect and how we use it. It also explains how and for what purpose this is done.

We point out that data transmission over the internet (e.g., when communicating via email) can have security gaps. A complete protection of data from third-party access is not possible.

Responsible Party
The responsible party for data processing on this website is:

POWERLIFE AG
Bahnhofstrasse 25
6300 Zug
Tel: 041 710 20 70
Email: info@powerlife.ch

The responsible party is the natural or legal person who alone or jointly with others decides on the purposes and means of processing personal data (e.g., names, email addresses, etc.).

Withdrawal of Your Consent to Data Processing
Many data processing operations are only possible with your explicit consent. You can withdraw any consent you have already given at any time. For this, it is sufficient to send an informal message via email. The lawfulness of the data processing carried out until the withdrawal remains unaffected by the withdrawal.

Right to Lodge a Complaint with the Responsible Supervisory Authority
In the case of data protection violations, the data subject has the right to lodge a complaint with the responsible supervisory authority. The responsible supervisory authority for data protection matters is the state data protection officer of the federal state in which our company is based. A list of data protection officers and their contact details can be found at the following link: https://www.bfdi.bund.de/DE/Infothek/Anschriften_Links/anschriften_links-node.html.

Right to Data Portability
You have the right to have data that we process based on your consent or in the performance of a contract provided to you or a third party in a commonly used, machine-readable format. If you request the direct transfer of the data to another responsible party, this will only be done if technically feasible.

SSL or TLS Encryption
For security reasons and to protect the transmission of confidential content, such as orders or inquiries you send to us as the site operator, this site uses SSL or TLS encryption. You can recognize an encrypted connection by the browser’s address bar changing from “http://” to “https://” and the lock symbol in your browser bar.

When SSL or TLS encryption is enabled, the data you transmit to us cannot be read by third parties.

Encrypted Payment Transactions on This Website
If there is an obligation to transmit your payment data (e.g., bank account number in the case of direct debit authorization) after the conclusion of a paid contract, this data is required for payment processing.

Payment transactions via the usual payment methods (Visa/MasterCard, direct debit) are processed exclusively through an encrypted SSL or TLS connection. An encrypted connection can be recognized by the address bar of the browser changing from "http://" to "https://" and the lock symbol in the browser bar.

In case of encrypted communication, your payment data that you transmit to us cannot be read by third parties.

Information, Blocking, Deletion
You have the right, within the framework of applicable legal provisions, to request information about your stored personal data, its origin, recipients, and the purpose of data processing, and if applicable, the right to correct, block, or delete this data. For this and for any further questions regarding personal data, you can contact us at the address provided in the imprint.

Objection to Advertising Emails
We hereby object to the use of contact data published in the imprint for the purpose of sending unsolicited advertisements and informational materials. The operators of the site explicitly reserve the right to take legal action in the case of unsolicited sending of advertising information, such as spam emails.

  1. DATA COLLECTION ON OUR WEBSITE COOKIES
    The websites partially use so-called cookies. Cookies do not damage your computer and do not contain viruses. Cookies are used to make our offer more user-friendly, efficient, and secure. Cookies are small text files that are placed on your computer and stored by your browser.

Most of the cookies we use are so-called "session cookies." They are automatically deleted after you end your visit. Other cookies remain on your device until you delete them. These cookies allow us to recognize your browser on your next visit.

You can configure your browser to notify you about the setting of cookies, accept cookies on a case-by-case basis, exclude the acceptance of cookies for certain cases or in general, and enable automatic deletion of cookies when closing the browser. Disabling cookies may limit the functionality of this website.

Cookies required for the electronic communication process or to provide certain features you want (e.g., shopping cart function) are stored based on Art. 6(1)(f) GDPR. The website operator has a legitimate interest in storing cookies for the technically error-free and optimized provision of their services. Cookies stored for other purposes (e.g., cookies to analyze your browsing behavior) are treated separately in this privacy policy.

Server Log Files
The provider of the pages collects and stores automatically information in so-called server log files that your browser automatically transmits to us. This includes:

  • Browser type and version
  • Used operating system
  • Referrer URL
  • Hostname of the accessing computer
  • Time of server request
  • IP address

This data is not merged with other data sources.

The basis for data processing is Art. 6(1)(f) GDPR, which allows the processing of data to fulfill a contract or pre-contractual measures.

Contact Form
If you send us inquiries via the contact form, your information from the inquiry form, including the contact details you provided there, will be stored by us for processing the inquiry and for the case of follow-up questions. This data is not shared with third parties without your consent.

The processing of the data entered in the contact form is exclusively based on your consent (Art. 6(1)(a) GDPR). You can withdraw this consent at any time. For this, it is sufficient to send an informal message via email. The lawfulness of the data processing carried out until the withdrawal remains unaffected by the withdrawal.

The data you enter in the contact form will remain with us until you request its deletion, withdraw your consent for storage, or the purpose for storing the data ceases (e.g., after processing your inquiry). Statutory retention periods remain unaffected.

Registration on This Website
You can register on our website to use additional features. The data you provide during registration will only be used for the purpose of utilizing the specific service you registered for. Mandatory fields requested during registration must be provided in full. Otherwise, we will reject the registration.

For important changes, such as changes in the scope of the offer or for technically necessary changes, we will use the email address provided during registration to inform you.

The processing of the data entered during registration is based on your consent (Art. 6(1)(a) GDPR). You can withdraw your consent at any time. For this, it is sufficient to send an informal message via email. The lawfulness of data processing already carried out remains unaffected by the withdrawal.

The data collected during registration will be stored by us as long as you are registered on our website and will be deleted after deregistration. Statutory retention periods remain unaffected.

Processing of Data (Customer and Contract Data)
We collect, process, and use personal data only to the extent necessary to establish, organize, or modify the legal relationship (inventory data). This is done based on Art. 6(1)(b) GDPR, which allows the processing of data to fulfill a contract or pre-contractual measures. Personal data about the use of our websites (usage data) is only collected, processed, and used as necessary to enable the user to use the service or for billing purposes.

The customer data collected will be deleted after completion of the order or termination of the business relationship. Statutory retention periods remain unaffected.

Data Transmission upon Conclusion of Contract for Online Shops, Dealers, and Goods Shipping
We transmit personal data to third parties only if this is necessary for the fulfillment of the contract, e.g., to the companies entrusted with the delivery of goods or the bank responsible for payment processing. Further transmission of data does not occur, unless you have expressly consented to it. We do not transmit your data to third parties without your explicit consent, e.g., for advertising purposes.

The basis for data processing is Art. 6(1)(b) GDPR, which allows the processing of data to fulfill a contract or pre-contractual measures.

  1. SOCIAL MEDIA
    Facebook Plugins (Like & Share Button)
    Our pages include plugins from the social network Facebook, provided by Facebook Inc., 1 Hacker Way, Menlo Park, California 94025, USA. You can recognize the Facebook plugins by the Facebook logo or the "Like" button ("Gefällt mir") on our page. An overview of the Facebook plugins can be found here: https://developers.facebook.com/docs/plugins/.

When you visit our pages, a direct connection is established between your browser and the Facebook server through the plugin. Facebook is thus informed that you have visited our page with your IP address. If you click the Facebook "Like" button while logged into your Facebook account, you can link the content of our pages to your Facebook profile. This allows Facebook to associate your visit to our pages with your user account. We point out that we, as the operator of the pages, do not have knowledge of the content of the transmitted data or how Facebook uses it. For more information, please refer to Facebook's privacy policy: https://de-de.facebook.com/policy.php.

If you do not wish Facebook to associate your visit to our pages with your Facebook user account, please log out of your Facebook account.

 

  1. ANALYSIS TOOLS AND ADVERTISING GOOGLE ANALYTICS
    This website uses functions of the web analysis service Google Analytics. The provider is Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.

Google Analytics uses cookies. These are text files that are stored on your computer and enable an analysis of your use of the website. The information generated by the cookie about your use of this website is generally transmitted to a Google server in the USA and stored there.

The storage of Google Analytics cookies is based on Art. 6(1)(f) GDPR. The website operator has a legitimate interest in analyzing user behavior to optimize both its web offering and its advertising.

IP Anonymization
We have enabled the IP anonymization feature on this website. This means that Google will shorten your IP address within EU member states or other contracting states of the Agreement on the European Economic Area before transmitting it to the USA. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. Google will use this information on behalf of the operator of this website to evaluate your use of the website, compile reports on website activity, and provide further services related to website and internet use to the website operator. The IP address transmitted by your browser as part of Google Analytics will not be merged with other data from Google.

Browser Plugin
You can prevent the storage of cookies by adjusting your browser software accordingly; however, we point out that in this case, you may not be able to use all features of this website fully. Furthermore, you can prevent the collection of data generated by the cookie related to your use of the website (including your IP address) and the processing of this data by Google by downloading and installing the browser plugin available at the following link: https://tools.google.com/dlpage/gaoptout?hl=de.

Objection to Data Collection
You can prevent the collection of your data by Google Analytics by clicking on the following link. An opt-out cookie will be set, preventing the collection of your data on future visits to this website: Google Analytics deactivate.

For more information on how Google Analytics handles user data, please refer to Google's privacy policy: https://support.google.com/analytics/answer/6004245?hl=de.

Order Data Processing
We have concluded a contract for order data processing with Google and fully implement the strict requirements of the German data protection authorities when using Google Analytics.

Demographic Features in Google Analytics
This website uses Google Analytics' “demographic features” feature. This allows reports to be created that include statements about the age, gender, and interests of the site visitors. These data come from interest-based advertising by Google and from third-party visitor data. These data cannot be attributed to a specific person. You can deactivate this feature at any time via the ad settings in your Google account or generally prohibit the collection of your data by Google Analytics as described in the "Objection to Data Collection" section.

Google Analytics Remarketing
Our websites use Google Analytics Remarketing in conjunction with the cross-device capabilities of Google AdWords and Google DoubleClick. The provider is Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.

This function allows remarketing audiences created with Google Analytics Remarketing to be linked with Google AdWords and Google DoubleClick's cross-device capabilities. This way, interest-based, personalized advertising messages that have been tailored to your previous usage and browsing behavior on one device (e.g., mobile phone) can also be displayed on another device (e.g., tablet or PC).

If you have given corresponding consent, Google links your web and app browser history to your Google account for this purpose. This allows personalized advertising messages to be displayed on any device where you are logged into your Google account.

To support this feature, Google Analytics collects Google-authenticated user IDs, which are temporarily linked with our Google Analytics data to define and create target groups for cross-device display advertising.

You can permanently object to cross-device remarketing/targeting by disabling personalized advertising in your Google account; please follow this link: https://www.google.com/settings/ads/onweb/.

The summary of collected data in your Google account is based solely on your consent, which you can give or withdraw at Google (Art. 6(1)(a) GDPR). For data collection processes not merged into your Google account (e.g., if you do not have a Google account or objected to the merging), the data collection is based on Art. 6(1)(f) GDPR. The legitimate interest is based on the website operator's interest in the anonymous analysis of website visitors for advertising purposes.

Further information and privacy policies can be found in Google's privacy policy: https://www.google.com/policies/technologies/ads/.

Google AdWords and Google Conversion Tracking
This website uses Google AdWords, an online advertising program from Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (“Google”).

As part of Google AdWords, we use Conversion Tracking. When you click on an advertisement served by Google, a cookie for conversion tracking is placed. Cookies are small text files that are stored on the user's computer by the internet browser. These cookies expire after 30 days and are not used for personal identification. If the user visits certain pages of this website and the cookie has not expired, Google and we can recognize that the user clicked on the ad and was redirected to that page.

Each Google AdWords customer receives a different cookie. Cookies cannot be tracked across AdWords customers' websites. The information collected through the conversion cookie is used to create conversion statistics for AdWords customers who have opted for conversion tracking. Customers learn the total number of users who clicked on their ad and were redirected to a page with a conversion tracking tag. However, they do not receive any information that could personally identify users. If you do not wish to participate in the tracking, you can object to the use by disabling the Google Conversion Tracking cookie in your browser settings. You will not be included in the conversion tracking statistics.

The storage of "conversion cookies" is based on Art. 6(1)(f) GDPR. The website operator has a legitimate interest in analyzing user behavior to optimize both the web offer and advertising.

For more information about Google AdWords and Google Conversion Tracking, please refer to Google's privacy policy: https://www.google.de/policies/privacy/.

You can set your browser to notify you when cookies are set and allow cookies only on a case-by-case basis, exclude the acceptance of cookies in certain cases, or generally disable cookies and enable automatic deletion when closing the browser. If cookies are disabled, the functionality of this website may be limited.

Facebook Pixel
Our website uses the visitor action pixel from Facebook, Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA ("Facebook") for conversion measurement.

This allows us to track the behavior of visitors to the site after they were redirected from a Facebook ad. This enables us to evaluate the effectiveness of Facebook ads for statistical and market research purposes and to optimize future advertising efforts.

The collected data is anonymous to us as the operator of this website; we cannot draw conclusions about the identity of the users. However, the data is stored and processed by Facebook, so it is possible to connect the data to the respective user profile, and Facebook can use the data for its own advertising purposes in accordance with Facebook's data usage policy. This allows Facebook to serve ads on Facebook pages as well as outside Facebook. We, as the site operator, cannot influence this data usage.

Further information about the protection of your privacy can be found in Facebook's privacy policy: https://www.facebook.com/about/privacy/.

You can also deactivate the remarketing function "Custom Audiences" under the ad settings at https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen. To do this, you must be logged into Facebook.

If you do not have a Facebook account, you can disable usage-based advertising from Facebook on the website of the European Interactive Digital Advertising Alliance: http://www.youronlinechoices.com/de/praferenzmanagement/.

Mouseflow
We use the web analytics service "Mouseflow" on our website, provided by Mouseflow ApS, Flaesketorvet 68, 1711 Copenhagen, Denmark (hereafter referred to as "Mouseflow"). Mouseflow records randomly selected individual visits. This creates a log of the mouse movements and clicks of visitors. These logs allow us to replay individual visits to our website and derive possible improvements for the user experience. The information recorded by Mouseflow is non-personal. In particular, IP addresses are only processed anonymously. The information recorded by Mouseflow is not shared.

We use Mouseflow to analyze how our website is used and to continuously improve individual functions and features as well as the overall user experience. By statistically evaluating user behavior, we can improve our offering and make it more interesting for users. This constitutes our legitimate interest in processing the aforementioned data through the third-party provider. The legal basis is Art. 6(1) sentence 1 lit. f) GDPR.

You can prevent the collection of the aforementioned information by Mouseflow by setting an opt-out cookie on the following website: https://www.mouseflow.de/opt-out/. Please note that this setting will be deleted if you delete your cookies.

Information from Third-Party Providers: Mouseflow ApS, Flaesketorvet 68, 1711 Copenhagen, Denmark. Further information on privacy can be found on the following pages of Mouseflow:
Privacy policy: https://mouseflow.de/privacy/
Additional information about data protection: https://mouseflow.de/gdpr/

  1. NEWSLETTER DATA
    If you would like to receive the newsletter offered on the website, we need your email address as well as information that allows us to verify that you are the owner of the provided email address and that you agree to receiving the newsletter. No further data is collected or only on a voluntary basis. We use this data exclusively for sending the requested information and do not share it with third parties.

The processing of the data entered into the newsletter sign-up form is based solely on your consent (Art. 6(1)(a) GDPR). You can withdraw your consent for storing the data, email address, and using it to send the newsletter at any time, for example via the "unsubscribe" link in the newsletter. The legality of data processing carried out before the withdrawal remains unaffected.

The data you provide for the purpose of subscribing to the newsletter will be stored by us until you unsubscribe and will be deleted after you unsubscribe from the newsletter. Data stored for other purposes (e.g., email addresses for the member area) remains unaffected.

  1. PAYMENT PROVIDER PAYPAL
    On our website, we offer payment via PayPal. The provider of this payment service is PayPal (Europe) S.à.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg (hereinafter "PayPal").

If you choose to pay via PayPal, the payment data you enter will be transmitted to PayPal.

The transmission of your data to PayPal is based on Art. 6(1)(a) GDPR (consent) and Art. 6(1)(b) GDPR (processing for the fulfillment of a contract). You have the option to withdraw your consent to data processing at any time. Withdrawal will not affect the validity of past data processing operations.